The physical therapy metaphor

For many ailments, physical therapy shows some of the best results. We can learn a lot from this for our own projects, organizations and narratives. Physical therapy often works better than pills or surgery. Here’s why:

–it’s self-produced. Even though we work with a professional, it’s done BY us, not TO us.

–it’s gradual. No one gets better after one session.

–it puts our own resources to work to create the change we seek.

–it’s simple. There’s no magic involved, just directed, persistent effort based on science and testing.

–it takes effort. If you want something easy, you’re in the wrong place.

Thanks to Ricardo.