Ironic Marketing Award of the Week

Alex noticed a funny sign on the door of our local Subway sandwich shop. On one side it encouraged you to buy a special meal, which included a large Coke, a bag of potato chips and a three meat sandwich.

On the other side of the glass, the same sign proclaimed that Subway was a proud sponsor of the American Heart Walk. Go figure. (At least they made it impossible to see both sides of the sign at the same time).

As contingency lawyers and Attorneys General start gearing up to attack the fast food restaurants for their contribution to the sorry state of American’s health, the real question is: Are we fat and slothful because McDonald’s made us this way, or is McDonald’s the way it is because we’re so driven to become fat and slothful?