Shape of things to come?

Chris Meadows talks about the free ipod sites, among others.That’s All I’ve Got to Say: Free iPods: Worth the Cost?

The idea is to gain trial and permission by enticing people to recruit friends to a service in exchange for a “free” $300 gift.

I don’t believe this is a template for everyone, but it’s one more reminder of how many things that we used to just guess about we can now measure, improve and bribe upon.