Everyone’s an Expert (about something).
How do you get more people to visit your site?
or buy your product?
or donate to your charity online?
How do you get your ideas to spread?
If you work on the web, this is one of the biggest questions you wrestle with. It has led to SEO and to AdWords, to banners and to online copywriting, to blogs and to tags…
This is an ebook about getting more by presenting less.
Here’s my short take on what you’ll find in the ebook:
a long time, the web has been about more. More links, more traffic,
more hits, more choices. In the face of all that more, many sites (and
most surfers) are not getting what they want. This free ebook proposes a
different way of achieving your goals: less.”
outlines a technique that will increase PageRank, user satisfaction,
clickthrough and the spread of your ideas, whatever those ideas are.
I’m excited enough about this idea that I’ve spent the last 5 months assembling a team that is building a platform called Squidoo. My goals? To raise a lot of money for the charities of your choice (or for you) at the same time we make it easier for you to spread your ideas. And to do both of those things while making it easier for people to find what they’re looking for online.
doesn’t matter if you use Squidoo or not… the idea of a lens makes
sense whether you post it yourself or let us host it for you.
Squidoo isn’t ready yet. Our very limited size beta test starts on October 17th, and we’ll be adding people a few hundred at a time after that. So, if you decide to sign up, please be patient. And if you’re in a hurry, go build your own lens! Less, this time anyway, really is more.