For every post that makes it to this blog, I write at least three, sometimes more.
That means that on a regular basis, I delete some of my favorite (almost good) writing.
It turns out that this is an incredibly useful exercise. I know that there's going to be a post, every morning, right here. What I don't know, what I'm never sure of, is which post.
I find that it's almost essential to fall in love with an idea to invest the time it takes to make it good and worth sharing. And then, the hard part: deleting that idea when it's just not what it could be. Too often, organizations are good at the first part, but struggle with the second. And so we defend expired business models, support the status quo and have a knee-jerk inclination to preserve what we've got.
When you get in the habit of breaking your own pottery, it's a lot easier to ask, "what if?" If you know that it's okay to break it later, it's a lot easier to fall in love with it now.