More blending

I just got spammed by Vogue magazine, with an ad that featured:
Lance Armstrong
David Yurman
Manolo Blahnik

Sheesh. The next thing you know, they’ll start trying to sell pharmaceuticals by email.

Oh, I guess they have.

Is there any chance that this sort of activity makes their brands more valuable? When they talk about grey goo, I think this is what they mean.