In revolutionary times, it's tempting to work to get things back to the way they were.
How often, exactly, does that plan actually work out the way you hoped?
I think it's worth beginning a policy, strategy or tactical discussion that revolves around a choice between forward or back by saying, "We'd like to roll the market/technology/competitive landscape back to the way it used to be, even though it almost never works out that way. Here's why it's going to be different this time."
A little bit of honesty goes a long way in helping you be realistic about how you're going to spend your time. The good old days are old. That's part of the deal.